July 29, 2025 | By: PhotoBiz Knowledge Base
Email marketing is a powerful way to grow your photography business and keep clients engaged with your brand. Every PhotoBiz account includes 10,000 marketing emails per month—at no extra cost—so you can stay connected with your audience and drive traffic to your website.
With the Marketing tool, you can design and send professional email campaigns in just a few clicks. This guide will walk you through how to create a campaign category to keep your email marketing organized and easy to manage.
Log into your PhotoBiz account and click MARKETING from the left-hand menu.
Click the NEW CATEGORY button in the Campaign Builder.
Creating categories helps you organize your campaigns by topic, season, promotion, or client type—making it easier to find and manage your emails.
Click the PENCIL icon next to the default "Untitled" category name.
Type in your new Category Name and press the Enter key on your keyboard. Your new category will be added to the Campaign Builder.
You can now start creating new email campaigns in this category or drag and drop existing campaigns into it to keep everything organized.