How To Add Social Media Icons To Email Marketing Campaigns

How to Add Social Media Icons to Your Email Marketing Campaigns

Overview

You can add social media icons to your PhotoBiz email marketing campaigns so subscribers can easily connect with your business on other platforms. First, save the links to your social media profiles in your Email Campaigns settings. Then, add a Social Media block to each campaign where you want the icons to appear.

Your saved icons can be reused across multiple campaigns, so you do not need to enter the profile links each time. This guide explains how to create, update, and display social media icons in your email marketing campaigns.

Prerequisites

Before you begin, make sure you have:

Access to your PhotoBiz account
The direct URL for each social media profile, website, or page you want to link

STEP ONE

This opens the Marketing Dashboard.

STEP TWO

Click EMAIL CAMPAIGNS at the top of the Marketing Dashboard.

This opens the Email Campaigns section, where you can create campaigns and manage your email campaign settings.

STEP THREE

Click SETTINGS on the right side of the Email Campaigns section.

A settings panel will open on the right side of your screen.

STEP FOUR

Click SOCIAL MEDIA in the right-side settings panel.

This section displays the social media icons you have already created and allows you to add new ones.

STEP FIVE

Click NEW ICON to add a social media link. To update an icon you previously created, click the existing icon.

Open the SELECT AN ICON menu and choose the platform or link type you want to add. Enter the full address for your profile, website, or page in the URL field.

You can also enter a Tool Tip. A Tool Tip is a short description that may appear when someone places their cursor over the icon.

Click CREATE ICON to save the new icon. Repeat this step for each social media profile or link you want to include in your campaigns.

Available Social Media Icons

You can create icons for the following platforms and link types:

Facebook
Instagram
YouTube
X/Twitter
LinkedIn
Pinterest
TikTok
Vimeo
Website
RSS
Email

Before saving an icon, confirm that the URL opens the correct profile, website, or page.

STEP SIX

Create a new email marketing campaign or click the name of an existing campaign you want to edit.

This opens the Email Campaign Builder.

FINAL STEP

Locate the Social Media block in the Email Campaign Builder. Click the block to add it to the bottom of your campaign, or drag it to the position where you want the icons to appear.

The block will automatically display the icons and links saved in your Social Media settings. Use EMAIL TEST to preview the campaign and confirm that each icon opens the correct destination.

Helpful Notes

You can add one Social Media block to each email marketing campaign.
If the Social Media block is grayed out, the campaign already contains one.
You can drag an existing Social Media block to a different position within the campaign.
Adding icons in the Social Media settings does not automatically add the block to a campaign.

Updating Your Social Media Icons

You can add or update your saved icons at any time by returning to:

MARKETING > EMAIL CAMPAIGNS > SETTINGS > SOCIAL MEDIA

The Social Media block uses the icons saved in this section, so you do not need to enter each profile link separately when creating a campaign.

Troubleshooting & FAQs

Why are my social media icons not appearing in the campaign?

Confirm that you created the icons under the SOCIAL MEDIA settings and added a Social Media block to the campaign. Both steps are required.

Why does an icon open the wrong page?

Return to the SOCIAL MEDIA settings and select the icon you need to edit. Confirm that the URL is complete and leads to the correct profile or page.

Why is the Social Media block grayed out?

The campaign already contains a Social Media block. Locate the existing block in the campaign and move it to your preferred position.

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