How To Create A Google Business Profile

How to Create a Google Business Profile

Setting up a Google Business Profile is an important step in establishing your online presence. It shows Google — and potential customers — that you’re a legitimate business, allows clients to leave you public reviews, helps boost your search rankings, and provides helpful information to people searching in your local area.

This guide will walk you through how to create your profile and make the most of it!

Important Note: Please Note: PhotoBiz is not affiliated with Google. Our Support Team can show you where to create your Google Business Profile but for questions specifically about Google Business Profile, you'll want to contact their support directly.

🌟 Why It Matters

Creating a profile helps:

Increase your visibility on Google Search and Maps
Build trust with new customers
Share important details like your website, phone number, and hours
Collect and display customer reviews

Getting Started

Visit: https://business.google.com/create

Follow the on-screen steps to enter your business information. Make sure everything you provide matches what's listed on your website and social media accounts — consistency helps with your Google ranking!

Business Location

To verify your business, Google requires a physical address.

PO Boxes are not accepted
If you work from home, you can use your home address and choose to hide it from public view

To hide your address:

Select “I deliver goods and services to my customers”
Then check “Hide my address (it’s not a store). Only show region.”

Delivery Area

You’ll have two options:

“Deliver in person within region, city or postcode” – great if you want to list specific ZIP codes
“Deliver in person within a distance from business” – ideal for setting a service radius around your location

Choose the one that fits how you operate!

Business Category

Search for and choose the category that best describes your business. This helps Google match you with the right audience.

Make Connections

Add your:

Phone number
Website

The more complete your listing, the better! It makes it easy for people to reach you and helps Google understand more about your business.

Verification

Once your information is submitted, Google will mail a postcard with a verification code to your address. This typically arrives within 5 days.

Follow the instructions on the postcard to complete the verification process.

Customize Your Profile

After verification, you can add:

Your logo
Photos of your work or business
Hours of operation
And more!

This helps your listing stand out and creates a stronger first impression for potential customers.

Boost Your Credibility with Reviews

Ask happy clients to leave a review on your Google Business Profile. Positive reviews show Google (and the public!) that your business is trusted and appreciated — which can boost your ranking even more.

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