How to Add a Photography Pricing Page

How to Add a Photography Pricing Page to Your PhotoBiz Website

Overview

Adding a photography pricing page to your PhotoBiz website helps potential clients explore your services, understand your packages, and take the next step toward booking with you. Whether you want to display complete pricing, share starting rates, or invite visitors to request a custom quote, you can create a page that fits your business.

PhotoBiz AI Page Creator makes it easy to get started with professionally designed page layouts, suggested content, and search engine optimization (SEO) information that you can customize. You can also include contact forms, online scheduling, or shopping options so visitors can inquire about services, book sessions, or make purchases directly from your website.

This guide walks you through creating and customizing a photography pricing page using the PhotoBiz Website Builder.

Choose How to Display Your Photography Pricing

Before building your page, consider how much pricing information you want potential clients to see.

You can choose from three common approaches:

Full Pricing: Display your photography packages, rates, and what's included in each option. This works well for established packages with consistent pricing.
Starting Prices: Share a starting investment, such as "Portrait Sessions Starting at $250," and invite visitors to contact you for additional details.
Custom Quotes: Introduce your photography services and encourage visitors to request personalized pricing. This can be useful for weddings, commercial photography, events, or projects with varying requirements.

You can also combine these approaches. For example, display starting prices for standard portrait sessions while offering custom quotes for larger events.

STEP ONE

This opens the Website Builder, where you can create new pages, update existing content, and manage your website's design.

If you already have an About, Services, Investment, or Booking page where you'd like to include pricing information, you can open that page and customize its existing content instead of creating a new one.

STEP TWO

Click NEW PAGE above your website page list on the left side of the Website Builder, then click PAGE from the dropdown menu.

This opens the page creation process, where you can browse predesigned layouts and choose a starting point for your photography pricing page.

STEP THREE

On the Select Your Page Type screen, browse the available predesigned page layouts.

Use the FILTER BY options at the top of the page to find designs that match how you want to display your photography pricing.

Depending on your goals, consider these page types:

ABOUT: A good starting point for introducing your photography services, displaying packages or starting prices, and encouraging visitors to contact you.
BOOKING: Ideal if you want to display photography sessions and allow clients to schedule appointments and complete checkout using the PhotoBiz Scheduler.
ECOMMERCE: A good option if you want to display photography products or services that customers can purchase directly through your website.

Click SELECT beneath a design to choose it. You can preview different layouts before deciding which works best for your business.

Once you've selected your preferred design, click CONTINUE to move to the next step in the page creation process.

TIP: We recommend starting with a predesigned page. PhotoBiz provides professionally organized layouts that can save you time creating content and designing your page. You can customize the text, images, pricing information, and layout after creating the page.

If you prefer to build your pricing page entirely from scratch, click SKIP SETUP instead.

For detailed instructions, see How to Use PhotoBiz AI Page Creator.

STEP FOUR

After selecting your starting design, complete the page creation process and open your new page in the Website Builder.

Review the suggested headings, descriptions, images, and content blocks. Click an existing block to edit its content.

Replace the sample information with details about your photography services, packages, pricing, and what clients can expect when working with you.

For example, you might organize your page into sections for:

Portrait or family photography sessions
Wedding photography collections
Senior portrait packages
Commercial or event photography
Additional products, upgrades, or services

You can rearrange existing blocks, update images, and remove sections that aren't relevant to your business.

Remember to review all AI-generated text to make sure it accurately describes your services and pricing.

STEP FIVE

On the Upload Your Images screen, add the photographs you want to include on your pricing page.

Choose images that represent the photography sessions, products, or services you're promoting. The number of images requested depends on the predesigned layout you selected.

After completing the image selection process, follow the on-screen instructions to create your page.

PhotoBiz will display a Creating Your Page screen while it generates your page's layout and content. This process typically takes a few seconds.

Once your page is ready, you'll automatically be taken to the Website Builder, where you can customize the generated text, images, pricing information, and layout.

For example:

Family Portrait Sessions

Capture special moments with your family during a relaxed, personalized photography session.

Sessions starting at $250.

If you need additional content sections, you can add a new Text Editor Block or Text + Image Block from the Website Builder's block menu.

Click SAVE CHANGES when you've finished updating your content.

For more information, see Website Builder Blocks Overview.

STEP SIX

Choose how visitors can take the next step after reviewing your photography pricing.

PhotoBiz allows you to collect inquiries, accept session bookings, or sell photography products and services directly from your pricing page.

For Pricing Inquiries

Add a Button Block that links to your contact page or use a Form Block to collect inquiries directly from your pricing page.

Use clear button text such as "Request a Quote," "Contact Me," or "Ask About Availability."

Learn more: How to Use Button Blocks and How to Use Form Blocks.

For Online Scheduling and Booking

Add a Scheduler Block to display your available photography sessions and appointment-based services.

Visitors can review your services, select an available appointment date and time, and complete the booking and checkout process directly from your pricing page, including payment when configured.

You'll need to set up your services, availability, and applicable payment options in the PhotoBiz Scheduler before clients can book.

For Selling Photography Products or Services

Add a Products Block or Services Block to display items you've created in your PhotoBiz ECommerce Dashboard.

These blocks allow visitors to browse your available photography products or packages, make their selections, and complete the shopping and checkout process directly from your pricing page without navigating to a separate store page.

Make sure your products, services, pricing, and applicable payment settings are configured in your ECommerce Dashboard.

TIP: You can combine these options on one page. For example, offer online booking for portrait sessions, sell photography products, and include a contact form for custom wedding photography quotes.

FINAL STEP

Review your completed pricing page before sharing it with potential clients.

Click SEO in the upper-right corner of the Website Builder to review the page's SEO information, including its meta title, description, and URL. Update any AI-generated information to accurately describe your photography services.

Next, click SETTINGS to review your page's navigation name and visibility.

You can select:

VISIBLE: Makes the page available through your website navigation.
HIDDEN: Removes the page from navigation while allowing visitors to access it through a direct link.
DISABLED: Makes the page unavailable to visitors and returns a 404 Page Not Found message.

Click SAVE CHANGES after updating your page settings.

Finally, click VIEW SITE to review how your pricing page appears on desktop and mobile devices.

Check that your prices and descriptions are accurate, images display correctly, and any contact forms, booking services, or shopping options work as intended.

Changes saved in the PhotoBiz Website Builder take effect on your website without a separate publishing step.

Photography Pricing Page Examples

Your pricing page can be as simple or detailed as you'd like. Here are two common approaches you can use when customizing a predesigned page.

Basic Pricing Page With a Contact Button

A basic pricing page introduces your photography services and provides general pricing information without overwhelming visitors.

For example, you might display a large photograph, a short description of your sessions, a starting price, and a contact button.

This approach works well when your pricing varies based on session details or when you prefer to discuss packages directly with potential clients.

Detailed Pricing Page With Multiple Packages

A detailed pricing page gives potential clients more information about your available packages.

You might include separate sections for different sessions or collections, along with pricing, session duration, included images, products, and optional upgrades.

Adding a contact or booking button beneath your packages makes it easy for visitors to move forward after comparing their options.

Both approaches can be created by customizing predesigned pages or adding Text Editor Blocks, Text + Image Blocks, and other supported Website Builder blocks.

Basic pricing page with contact button

Detailed Pricing Page with Contact Button

What Your Clients See

When visitors open your pricing page, they'll see the descriptions, prices, images, and packages you've chosen to display.

What they can do next depends on how you've configured the page:

Contact Buttons: Visitors can open your contact page or another destination you've selected.
Contact Forms: Visitors can submit questions or request more information. Form submissions are available in your PhotoBiz Forms Dashboard.
Scheduler: Visitors can choose an available appointment and complete the booking process, including payment when configured.
ECommerce Products and Services: Visitors can review available items, make selections, and complete purchases through your online checkout.

If your pricing page is set to Hidden, visitors can still access it using the direct link. This can be useful when you want to share pricing with potential clients without displaying the page in your main navigation.

Helpful Tips for Creating an Effective Pricing Page

Make Your Pricing Easy to Understand

Clearly explain what's included in each photography package. Include details such as session length, number of images, products, and any additional charges when applicable.

Use Images That Represent Your Services

Choose photographs that reflect the type of sessions or products you're promoting. If your predesigned page includes sample images, replace them with your own work.

Make It Easy for Clients to Take Action

Include a clear contact, booking, or shopping option so visitors know what to do after reviewing your pricing.

Review Your SEO Information

PhotoBiz AI Page Creator can provide suggested SEO information, but you should review it before sharing your page. Use descriptive page titles and relevant terms, such as Family Photography Pricing or Wedding Photography Packages, when they accurately describe your services.

Keep Your Pricing Updated

Review your pricing page when your rates, packages, or services change. If you use Products or Services Blocks, the actual purchase prices are managed through your ECommerce Dashboard.

Use Ask PhotoBiz AI for Additional Writing Help

If you need help writing package descriptions or introductory content, use ASK PHOTOBIZ AI within supported text editing areas.

Provide information about your photography services, target clients, and desired writing style to generate suggested content.

Always review the results for accuracy before saving.

Learn more: PhotoBiz AI Overview.

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