Jun 19 2026 | By: PhotoBiz Knowledge Base
Overview
Alt text, short for alternative text, is a written description of an image on your website. It helps make your website more accessible for visitors who use screen readers and helps search engines better understand your images.
PhotoBiz gives you multiple ways to add alt text to images on your website. You can let PhotoBiz AI create alt text for you, type your own alt text manually, or have alt text created automatically when using the PhotoBiz AI Website Creator or PhotoBiz AI Page Creator.
In this guide, you will learn how alt text works in the PhotoBiz Website Builder and how to add or update alt text for images on your website.
Before you begin, make sure you have images added to a page in your PhotoBiz Website Builder.
If you are creating a new website or page with PhotoBiz AI, you can upload or choose images during the creation process. PhotoBiz will automatically create alt text for each image used when the website or page is generated.
When you use the PhotoBiz AI Website Creator or PhotoBiz AI Page Creator, PhotoBiz automatically creates alt text for each image used during the generation process.
This helps save time and gives your images descriptive text from the start. After your website or page is created, you can still review and edit the alt text manually from the Website Builder if you want to customize it further.
You can also use the Ask PhotoBiz AI button later to generate alt text for individual images inside your website blocks.
Log in to your PhotoBiz account and click WEBSITE in the left-side menu.
This opens your Website Builder, where you can manage your website pages, blocks, images, and design settings.
Click the page that contains the image you want to update.
After the page opens, click the block that contains the image. This may be an Images Block, Text plus Image Block, Banner Block, or another block type that supports images.
In the right-side settings panel, click the image thumbnail you want to edit.
This opens the image settings for that specific image. From here, you can review or update the image title, description, and alt text.
Scroll to the Title, Description, and Alt Text section.
Click the Ask PhotoBiz AI button to have PhotoBiz generate accurate and descriptive alt text for your image. This is the fastest way to add professional-quality alt text without writing it from scratch.
You can also type your own alt text manually if you prefer to write a custom description.
Click Save Changes to apply the alt text to your image. Your website updates are saved automatically when you click Save Changes.
Alt text should briefly describe what appears in the image and how it relates to the page. Keep it clear, specific, and helpful.
Good alt text often includes:
For example, instead of writing “image” or “photo,” you could write “bride and groom walking through downtown Greensboro after their wedding ceremony.”
You do not need to add phrases like “image of” or “picture of” unless it helps clarify the image.
If you are using PhotoBiz AI tools, your Business Profile can help PhotoBiz create more personalized content. Keeping your Business Profile updated can improve AI-generated text across your account.
A PhotoBiz AI Request is used when you ask PhotoBiz AI to generate text or content inside your account.
Using the Ask PhotoBiz AI button to create alt text for an individual image counts as one AI request toward your monthly total.
Every PhotoBiz account includes 100 AI Requests each month at no extra cost. Your request count automatically resets on the 1st of every month. If you need more than 100 requests in a month, you can purchase additional requests from your control panel.
Alt text created automatically during the PhotoBiz AI Website Creator or PhotoBiz AI Page Creator process is part of the generated website or page workflow.
Why should I add alt text to my images?
Alt text supports accessibility by helping screen readers describe images to visitors who cannot see them. It can also support SEO by helping search engines understand the content of your images.
Can I edit alt text created by PhotoBiz AI?
Yes. After PhotoBiz AI creates alt text, you can review it and make changes manually in the image settings.
Do I have to use PhotoBiz AI to write alt text?
No. You can type alt text manually at any time. PhotoBiz AI is available as a faster option if you want help writing a clear image description.
Does PhotoBiz AI create alt text when I generate a website or page?
Yes. When you use the PhotoBiz AI Website Creator or PhotoBiz AI Page Creator, PhotoBiz automatically creates alt text for each image used in the generated website or page.